I spent 25 years running Genesis Search Corporation.
Genesis Search was a physician recruiting firm I owned and operated from 1994 to 2020.
It is no longer an active recruiting business. I keep this site because the work shaped how I think about small businesses: how they earn trust, where communication breaks down, and why good follow-up matters long after the first conversation.
Like most small businesses, Genesis Search lived or died on two unglamorous things: whether the phone got answered and whether somebody followed up.
I worked on contingency, which meant I was paid only when a physician placement actually closed. A missed call, delayed response, incomplete reference check, or forgotten follow-up could cost months of work, and the cost was mine.
Former Founder, Genesis Search Corporation
Physician recruiter, 1994–2020
Every search had four chances to fall apart.
- Stage Typical timing
- 01 Present the candidate Days
- 02 Telephone interview Days to weeks
- 03 Site visit Weeks
- 04 Placement Paid here, or not at all
Nothing was quick. A single search could run for months, and the money arrived only at the end.
When you are paid at stage four, you learn to pay close attention to stages one through three.
A placement was not the end of the job.
It was the point where the next part started.
After a placement closed, I still stayed in touch with the client and physician, made sure things were going well, and remained available when the next need came up. A satisfied client was often the source of the next search, referral, or introduction.
I also asked clients about their experience and collected testimonials to publish on the Genesis Search website. Those words mattered because they came from people who had been through the process, not from me describing my own work.
The work around the relationship had to be dependable.
The website, email, notes, reminders, and follow-up all mattered. They helped people find me, made it easier to start a conversation, and kept a good relationship from fading once the immediate job was complete.
For years, much of that lived in my head and on paper. It worked until business got busy. Then the things that were easiest to postpone, checking in, following up, asking for feedback, and staying visible, were often the things most likely to be missed.
The relationship itself was always personal. The work around it needed to be dependable.
I now work independently with small businesses to help them streamline how they communicate with leads, customers, and past clients.
ReclaimReport is one part of that work.
It starts with a short conversation about how your business currently operates and returns a written breakdown of where time and revenue may be slipping away, what to improve first, and what is already working well.
Learn about ReclaimReport →